Blog

Author: Sara Livingston

27 Apr 2022

Pro-tips | 3 min read

Evolving Spend Trends and Marketing Mix Post iOS Changes

Over the last two years, nothing has upended marketing budgets more dr...

written by Sara Livingston

Webinar Recap: Enhancing Attribution with Validation and Calibration

Webinar | 2 min read

Best Practices by DTC Leaders for Scaling Diversified Marketing Mix

We had a great time in Los Angeles, catching up with customers and the...

written by Sara Livingston

19 Oct 2021

Industry Trends | 3 min read

Holiday Marketing: It’s Not Too Late to Ensure the Optimal Channel Mix

The holiday season is rapidly approaching, and with increasingly volat...

written by Sara Livingston

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12 Apr 2021

Pro-tips | 4 min read

Blended vs Paid Only CPA/ROAS -- When to Use Each

There are endless ways to calculate CPA and ROAS.

written by Sara Livingston

27 Jan 2021

Pro-tips | 2 min read

Impact of iOS14 Changes on Tracking and Measurement with Rockerbox

We know the pending iOS14 changes and its impact to ad tracking and me...

written by Sara Livingston

18 Dec 2020

Pro-tips | 3 min read

Unlocking Marketing Performance and User Behavior during BFCM/Holiday

How the leading DTC brands are leveraging Rockerbox to understand the ...

written by Sara Livingston

21 Sep 2020

Industry Trends | 2 min read

Fall Trends in Marketing Channel Mix

While this is certainly a massive understatement, it’s still with noti...

written by Sara Livingston

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Blog

Author: Sara Livingston

Evolving Spend Trends and Marketing Mix Post iOS Changes

Webinar Recap: Enhancing Attribution with Validation and Calibration

Most Popular

Discover Ad Spend Trends in our State of Spend Dashboard

5 2022 Marketing Predictions From One of 2021’s Hottest Adtech Companies

7 Tips for Marketing During an Economic Downturn

Best Practices by DTC Leaders for Scaling Diversified Marketing Mix

Holiday Marketing: It’s Not Too Late to Ensure the Optimal Channel Mix

Blended vs Paid Only CPA/ROAS -- When to Use Each

Impact of iOS14 Changes on Tracking and Measurement with Rockerbox

Unlocking Marketing Performance and User Behavior during BFCM/Holiday

Fall Trends in Marketing Channel Mix

Learn more about...

See what’s working. Optimize your strategies.