How do high-performing DTC marketing teams scale their marketing and produce campaigns that boost revenue and attract new customers?
Answer: they invest in a marketing tech stack that gives them the visibility they need into key platforms like Pinterest.
In a webinar on October 20, 2022, at 2 p.m. ET, we spoke with Newton Baby’s Social Media Manager Kayla Johnson about how Newton Baby used Rockerbox to get insights they’d never had before about their Pinterest performance.
Key points in the webinar:
- Newton Baby’s high ROAS goals and need to gain more visibility into the channels they used
- How Rockerbox gave them a new understanding of their Pinterest performance and helped them shift their strategy based on the new learnings
- Other benefits of Rockerbox, such as wider attribution windows and granular performance data, and how those things helped Newton Baby improve their marketing
Marketing without complete visibility into performance and the impact of specific channels can make it difficult to know where to spend money for the greatest payoff.
With Rockerbox, Newton Baby was able to fill in gaps in data and see a comprehensive picture of all their marketing, giving them the confidence and insights to make better marketing and spend decisions.
Watch this session on-demand to hear first-hand how a successful DTC company gained a greater understanding of their marketing to enable more confident investments.