Collect
Track
Export
MTA
MMM
Testing
Google
Facebook
Instagram
TikTok
Snapchat
Reddit
Pinterest
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With Rockerbox Collect, we help you centralize performance data from platforms like Facebook, Google, TikTok, Snap, Pinterest, Bing, and LinkedIn, and revenue data from ecommerce platforms to create a complete, accurate dataset. This dataset can then be used to power multiple reporting views in our platform that help marketers better understand what’s working.
Channel Measurement
Evaluate marketing effectiveness on every channel you use
Your marketing strategy is as complex as your business. From your cornerstone channels of search and social to other channels you rely on (OTT, affiliate, display, linear TV, and beyond), Rockerbox helps you aggregate key performance, spend, and touchpoint data so you can connect the dots between your intended outcomes and what’s really driving growth.
How We Measure All Your Channels
Rockerbox Collect
Rockerbox Track
With Rockerbox Track, your organization can access a clean first-party dataset powered by your own website and ecommerce platform data. This dataset helps you uncover the link between marketing touchpoints and conversions so you can gain a better understanding of which marketing activities are driving revenue.
See what’s working. Cut what’s not.
Analyze the Impact of CTV
Streaming video content is only growing as a medium for advertising. We partner with leading CTV and CTV advertising platforms like MNTN, Tinuiti, and Tatari, to make sure your CTV performance is included in your datasets and Rockerbox analysis.
Track Online and Offline
Linear TV and direct mail can pay off in a big way for your overall marketing strategy, but it only matters if you can measure the impact. Rockerbox helps you do just that.
Affiliate Marketing Insights
Relying on affiliate marketing to boost conversions? Track the impact of that channel through our integrations with Rakuten, Pepperjam, and Impact.
Track campaigns on multiple digital channels
The #1 platform for digital marketing attribution
No matter how complex or expansive your marketing strategy is, we can show you the true impact of your efforts across digital and offline channels. This includes providing clean datasets that link marketing events to on-site activities and conversion data through Track, and pulling together advertising performance and spend data through Collect to give you all the aggregate data necessary to evaluate the impact marketing spend has on driving revenue.
Top channels you use
We help you track the pillars of your marketing strategy, such as social, search, OTT, affiliates, and display. All the data is deduplicated so you no longer have to work off faulty assumptions.
Beyond just clicks
Clicks aren’t everything. View engagements on social media platforms like Pinterest or TikTok can have a big impact on your conversions—and for some channels like OTT, there is no click option. We help you track it all.
Future-focused measurement
We’re constantly updating our platform to add new integrations as the marketing landscape evolves. Whether the future of digital marketing is OTT, TikTok, podcasts, or some other channel, we’ll have the right measurement approach.
Unlock the ROI of offline combined with digital
You know the path to a conversion is made up of multiple touches, both online and offline. With Rockerbox, you can finally see an accurate picture of the interplay of all marketing channels in the customer journey. Additionally, you can track in-person purchases, subscriptions, or sales made over the phone and see how both digital and offline activities affected them.
Direct mail
In an increasingly noisy digital space, direct mail offers a chance to stand out and capture customers’ attention in a new way. With Rockerbox, you understand how it affects conversions and where it falls in the funnel.
Linear TV
Even in the absence of clicks, Rockerbox lets you accomplish linear TV attribution through ingestion of post-log reports and dive into the site lift caused by linear TV advertising.
Uncover insights you didn’t know were possible
The problem
Marketing measurement should answer questions—not create more. That said, some marketing channels are harder to measure, and the results can leave you doubting whether you’re seeing the full impact. This can include social platforms like TikTok, Facebook, and Pinterest where the impact of views, not just clicks, isn’t always easy to see. These natural limitations made us realize we needed to create a different approach for measuring these hard-to-track channels.
The solution
We leverage both direct partnerships with social platforms (like TikTok and Pinterest) where we ingest exclusive view data and our own synthetic modeling techniques to understand the impact of all kinds of customer interactions with marketing channels.
Learn whether sponsorships work for you
Finally see a clear picture of all your marketing performance with centralized dashboards and a complete set of tools to help you scale your company.
Smarter Podcast Advertising
Podcasts help you get in front of a captive audience of people who could just be your next new customers. But tracking their impact and tying it back to purchases? With Rockerbox, it’s simple. Using promo codes, vanity URLs, post-purchase surveys, links in show notes, paid search campaigns, or an integration with a podcast attribution partner, you can tie podcast advertising efforts back to individual customers and see their impact alongside all your other marketing.
Better Influencer Attribution
Instinctively you know that working with influencers has the potential to expand your reach and influence a huge amount of purchases, but without a solid way to attribute conversions, you could be left with unknowns. Rockerbox lets you use promo codes, vanity URLs, and post-purchase surveys to track the impact of influencer sponsorships and see how they contribute to the larger customer journey.